20 year content strategy veteran, Sharon Burton. Sharon Burton consults about content strategy, content business issues, social media and managing post-sales customer experience issues.

Taxonomies and folksonomies

Taxonomies and folksonomies

While I was at LavaconĀ a while ago (a great conference if you can possible do it), I listened to a talk about taxonomies. How understanding the words that perhaps your content development group uses to talk about things improved the content. Understanding the taxonomy and simplifying it can reduce customer confusion and, if you localize, reduce localization costs. The speaker recommended identifying the main term and the current alternates and then deciding the relationships between them and what term you might standardize on. While this was...

read more
Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.