5 ways to improve your message

Posted on May 16, 2014 | 6 comments

I present the 5 ways you can improve the message about your products and company, in no order of importance, regardless of how you’re communicating it. 1. Pay no attention to the details. Details don’t matter, so don’t worry about them. If it would make your product look better, lie in your marketing materials. Especially about the competition, if possible. No one checks details. It always makes your products look good and people want products that look good. You can also lie about what your product does. Research shows that...